Insights

Naming, Branding and Domains Insights That Matter

Explore practical guides, trends and expert tips on naming, branding and premium domains. Our insights help founders and marketers build stronger identities, launch faster and stay ahead in a competitive market.

FinTech naming that actually moves the needle (the Namudio way)

The Biggest Domain Sales in History: Why Premium .COMs Command Millions

.AI Domains: Hype, Habit, and the Hidden Shift in Naming

.com: The Monopoly You Can Still Buy Into

Why .com Still Rules the Internet (And What That Means for Your Brand)

When Your Brand Is A Person: Why Eponymous Names Win

The Story Behind the Name: How Fashion Brands Built Their Iconic Identities

A Brand Name Is the Longest-Living Artifact of Your Company

Naming Through the Ages: How Brand Names Went From Safe to Bold

Famous Brand Name Origins — and the Lessons Behind Them

Naming Psychology: How to Choose a Business Name That Sticks

Naming Your LLC or Corporation: A Strategic Guide

Naming Research: Stop Guessing, Start Knowing

Beyond Zero-Proof: How Non-Alcoholic Brands Can Build Real Identity

What Is Brand Voice?

Branding: Beyond Logos, Toward Lasting Value

The 4Cs: Product Naming Strategy by Namudio

ChatGPT: Genius Technology, Weak Trademark

AI-Generated Names: Pros and Cons of Using AI for Brand Naming

Why Your Project Needs a Code Name (and How to Choose One)

The Art of the Rename

Namestorming: Decoding the Alphabet Soup of Tomorrow

The Best Way to Name a New Product

The Discipline of Naming

Are Bad Names Ever a Good Idea?

Branding or Marketing? Why the Difference Matters

What English Pub Names Teach Us About Branding

Domains for Sale: How to Spot a Hidden Gem

Why a Premium Domain Name Can Make or Break Your Startup